Advancements in technology have brought many changes and development to the table in the search for employment. Recent graduates, those looking to shift careers, or people just exploring new options and seeing what’s out there have many different ways of doing so thanks to the internet and social media.
No longer do we have to rely solely on the classifieds section of the local newspaper for all job listings. These days, a job seeker can actively seek out employment opportunities online and do extensive background research about companies and different sectors of the workforce. It’s easy to stay informed about the ever-changing job market if you just put forth a little effort and are willing to log in some hours at the computer.
Although most people just use Facebook for keeping in touch with friends and staying on top of social happenings, it can also be quite effective in one’s job search if used properly.
Before applying for jobs, it’s important to remember that although social media can be useful in the search for employment, one’s online presence can also negatively impact chances for landing a job. Most employers typically research their job candidates before bringing them in for an interview, and Facebook is definitely used for these purposes.
Cleaning up your Facebook page and getting rid of any distasteful or incriminating posts or photos is always a good idea, no matter if you are actively seeking employment or not. You never know when you might need a job or when employers are checking you out online. Random drunken photos or profane messages will send people the wrong message and could impede any chances of moving up in your career.
If you are really worried about what employers might see about you on Facebook, you can easily just keep your profile private. After all, you never know what your friends might post on your wall.
Facebook can also be used by the job seeker as a research tool. You can check out company pages and see what they are all about. If you know the names of bosses or people who you will be interviewing with, you can even look them up and arm yourself with useful information before meeting them.
LinkedIn is probably the most useful of all social networking sites in the realm of the job search. It’s very easy to upload your resume and connect with other professionals in your field or seek out companies that are hiring. Most businesses are present on LinkedIn, and many of them use the site to post new job listings.
LinkedIn is also a helpful tool in projecting the professional image to employers that they want to see in job applicants. Tailoring a LinkedIn profile toward the job you are looking for is easy to do, and it will help to keep your search focused and headed in the right direction.
Many people might not think of using Twitter in their job search, but this social media site can also be helpful in researching companies and finding out about new employment opportunities.
Most companies post regularly on Twitter, and by following their account you can stay up on their current news and hear about job openings. If listings are not disclosed on Twitter, at least you can get a better feel for what a company is all about by paying attention to their tweets.
A job search should never be limited to one medium. Utilizing every possible tool for seeking employment opportunities will open up different opportunities that may never have been possible with the old classifieds section of the newspaper or just sticking to online job boards.
WORKS CITED:
Sundberg, Jorgen. “How Social Media Will Help Your Job Search” socialmediatoday http://socialmediatoday.com/jorgen-sundberg/358886/how-social-media-will-help-your-job-search Accessed 11/10/11
Van Grove, Jennifer. “How Job Seekers Are Using Social Media for Real Results” Mashable Business http://mashable.com/2010/03/08/job-seeker-results/ Accessed 11/10/11








